Switch: How to Change Things When Change is Hard
This book by Chip and Dan Heath is filled with sensible gems and practical advice for making changes that stick. When I pulled it off my shelf just now I found dozens of passages marked in one way or another for easy revisiting. The methods for change suggested by the Heaths are easy to apply - and in fact, you may find (as I did) that many of their successful strategies are already going on around you. If that's the case, the book will help you understand why they work, and prepare you to use those strategies more purposefully in the future.
Using the metaphor of a rider and elephant, the Heaths share three main concepts for effecting change:
- directing the rider;
- motivating the elephant;
- shaping the path.
Check it out and see how you can improve the processes for change - for yourself and those around you.